Content marketing can be a powerful lead generation tool for software brands. A strong content strategy can help software businesses talk to potential buyers effectively and help convert leads to sales. It’s an investment that lasts as long as the content is online (which could be forever) and can pay dividends for years to come. At Foundation, we help software companies develop content marketing plans and execute on both the creation and distribution of quality content.

We start every engagement with an in-depth conversation to better understand your organization, your goals and the audience you’re trying to reach.